Above are some fashion ads (and one editorial) starring the Fanning sisters for Marc Jacobs and actor Hailee Steinfeld for Miu Miu.
Fashion designers act as though they choose very young teens for their ad campaigns because of each girl's innate style and unique, muse-like ability to inspire them- when, clearly, the real reason designers like children is because they represent a coltish, unsullied female ideal (of course, most women can tell you that, as a very young teen, they felt neither coltish nor unsullied.)
These young ladies fit right in with the current (current meaning several years, but it's not like fashion has come up with anything new lately) fashion model, who also has a distinctly un-womenly look, and is usually put out to pasture before her teens end. Perhaps we remember Gemma Ward, whose distinctly childlike look catapulted her to fame and then disappeared once she grew into a less childlike body?
Not that all this is new; we all know models are young and it's not like you can't find equally creepy photos of young Brooke Shields. But designers act as though the young girl's agency and not her childlike looks are the reason behind her newfound modeling career. If the deisgners were really into the fact that these young women are actors, maybe they would ask them to do something in these photos instead of look scared, big-eyed, and limp.
At least the first round of Marc Jacobs photos with Dakota Fanning emphasized the fact that she was a hammy little kid playing dress-up (speaking of which, god Marc Jacobs ads are fug with their deliberately "undone" look):
Whereas, for round two, she is just your run-of-the-mill Lolita type with a perfume bottle between her legs:
The fact that these girls are supposed to be talented actresses comes in second to their position as highly styled pubescent fashion plates. Ideally, we would find young women inspiring, but not because they look so baby prostitute-like when they peer out sexily and vacantly from behind a pricey purse, but because they have other, real talents to offer. Also, girls of this age are supposed to be wearing two different-colored Converse, which they Sharpied on themselves, not getting their hair and make-up prepped for six hours by some stylist.